| In modern times, the art of tattooing has become | | | | cultural traditions. |
| largely youth-driven, dominated by young | | | | Slowly and steadily, modern tattooists and |
| tattooists with training in fine art and culture. Their | | | | promoters of tattooing successfully reintegrated |
| clients are similarly young and often adorned with | | | | tattooing into modern Western society. Tattoos |
| bold loud designs on their arms, hands, legs, and | | | | shifted from a mark of stigma used by bikers, |
| bodies as well as multiple piercing. | | | | criminals, gangsters, and the military to a mark of |
| Contemporary tattooing first came about during | | | | individual expression. A new elevated status was |
| the hippy 1970s when anti-establishment youths | | | | thus born. |
| began to wear tattoos as a symbol of resistance | | | | Over time, contemporary tattooing brought about |
| to law-abiding, middle-class values. Coincidentally, at | | | | two lasting and significant changes in the world of |
| the same time new tattoo artists appeared | | | | tattooing. First, the general tattoo designs changed |
| equipped with different types of training. | | | | radically by moving from traditional badge-like |
| Before, it was typical for new tattooists to | | | | designs that have been common for hundreds of |
| apprentice with an experienced tattooist, learning | | | | years in the West to non-Western designs which |
| the ropes the slow way. But with this slew of | | | | target large swathes of skin. |
| counter-cultural sentiments, many new and young | | | | Second, contemporary tattooists started to give |
| tattooists simply ordered a machine and some | | | | preference to customized tattoo designs which |
| basic supplies and got started on their own. | | | | were created by them rather than use tattoo |
| With their presence, new tattoo images began to | | | | flash or something taken off the wall of a tattoo |
| emerge which appealed very much to this | | | | studio. Tattoo customers are strongly encouraged |
| younger, rowdier audience. These tattoo designs | | | | to design their own tattoos with the assistance of |
| were mostly inspired by "exotic" cultures such as | | | | these new-fangled tattooists. |
| Japan, Borneo, Samoa and North America rather | | | | Ironically, the transformation of our views on |
| than stemming from traditional sources like North | | | | tattooing is possible because a tattoo's historic |
| American and European designs. | | | | position as a stigmatized sign was never really |
| The rise of contemporary tattooing is turning | | | | fixed, and eventually the negative status of a |
| unstoppable. Long unpopular and stigmatized in the | | | | tattoo eroded over time, giving rise to |
| West, tattooing has been given a new positive | | | | contemporary tattooing. |
| spin that is more associated with well-respected | | | | |